Problemformuleringer

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#1

“How can social media analytics contribute to the sensing activities of banks in order to help them deal with changing environments?”

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10

#2

”Hvordan kan vi styrke Y medarbejderes performance i virksomhed X?”

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00

#3

”Hvodan kan virksomhed X, med udgangspunkt i deres produktion i Thailand, tilpasse sig den øgede globaliseirng?”

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4

#4

“How can software startups achieve a sustainable competitive advantage in a complex and volatile environment”

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12

#5

“How are agile software startups measuring and monitoring customers to optimize their product development in the best way?”

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4

#6

“How did emotions influence my entrepreneurial journey?”

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4

#7

“How is Big Data shaping the value chain in the video game industry?”

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02

#8

How can the potential for success of investments by Danish SMEs in East Africa be explained by macro-, sector- and company factors?

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12

#9

“How can HRM In large Danish companies function as a booster or constraint for innovation”

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10

#10

”How can behaviour change techniques be applied to fitness tracking mobile aps, and what are their effects on users’ fitness adherence”

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02

#11

“How do dynamic capabilities impact marketing innovation?”

Underspørgsmål:

–    “What are the examples of marketing innovation, and does the role of dynamic capabilities differ depending on the type of marketing innovation?”

–    “What is he interaction between dynamic and operational (ordinary) capabilities in regard to marketing innovation?”

–    “What is the role of explorative and exploitative dynamic capabilities in marketing innovation?”

–    “What is the role of managemerial dynamic capabilities in generating marketing innovation?”

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12

#12

”Hvordan kan virksomhed X arbejde med løbende forbedringer”

Underspørgsmål:

–    ”Hvordan har man tidligere arbejdet med løbende forbedringer”

–    Hvordan skal man fremover søge, udvælge, implemenere og indfange værdi fra forbedringer?”

–    Hvilken model kan virksomhed X bruge fremdrettet til at arbejde med løbende forbedringer?”

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4